From a planner’s perspective, 2024 still looks positive, even though budgeting continues to be an unresolved problem — and the number one most challenging aspect of event planning.

Characterized as being more dynamic, more digital and more impactful, the meeting industry is also better prepared to play a leading role in today’s global challenges.

In corporate event management, a destination can be as important as the event itself.

Here’s what these industry experts had to say on what the industry will look like in 2024.

The demand for travel is making it difficult for meeting and events planners to book rooms that leadership and attendees desire.

Are incentive programs still able to provide solid ROI to the companies that invest in them, and how is that ROI delivered?

Meeting planners and venues, as well as suppliers, need to build robust relationships. A first step begins with a request for proposal (RFP), especially when meeting planners want to choose a venue without an initial visit.

There is no going back to 2019. Unfortunately, that is the reality the meetings industry must accept. In-person meetings came to a halt, meeting planners were forced to pivot to virtual events — and nothing has been the same.

In the midst on the ongoing pandemic, medical and pharmaceutical companies are emerging as leaders as it pertains to the modification of today’s meetings and events.

We asked several of these leaders for their thoughts on how the industry can continue to recover in 2022.