After several years of hand-wringing and speculation about whether the meeting industry would ever fully recover from its unprecedented downturn, many companies are putting the fun back into their meetings and events. And there is no better way to do that than with meeting at a beach resort.
Sharon Brown, owner of Sharon Brown Events in Noblesville, IN, is a longtime proponent of beach meetings. She has done them in Hilton Head, SC, as well as Florida and California.
“One of the reasons we use beach properties is that in many cases we are looking for a destination where attendees can get away from the office, get to know folks, network and relax and think outside the box a little bit,” says Brown, who has hosted multiple meetings at The Westin Hilton Head Island Resort & Spa.