Hailed as the world’s leading business strategist, award-winning expert witness, strategic consultant and professional speaker Scott Steinberg is among today’s best-known trends experts and futurists, and the bestselling author of “Think Like a Futurist;” “Make Change Work for You: 10 Ways to Future-Proof Yourself, Fearlessly Innovate, and Succeed Despite Uncertainty” and “Fast >> Forward: How to Turbo-Charge Business, Sales, and Career Growth.” The president and CEO of BIZDEV: The International Association for Business Development and Strategic Partnerships, his website is FuturistsSpeakers.com.
It’s no secret that in a fast-changing business world, as both MICE industry leaders and meeting and event planners, we’ve got to stay on top of changes that are happening in the industry. At the same time, when it comes to future-proofing our organizations, it’s also important to strive to better understand and stay on top of what challenges and opportunities our staffers are facing on an ongoing basis. Then, steadily work to equip them with more insight, information and chances to come together to address them at every turn.
As challenging as adapting to a multitude of new shifts that we’re facing on all fronts may seem at first blush though, as a futurist and management consultant, I often remind audiences that adapting to an uncertain future doesn’t have to be as time-consuming, difficult or costly as you may think. Rather, it simply requires us to ask smarter questions — and apply a little bit more critical thinking.
For example, we often hear about topics like artificial intelligence (AI), automation and machine learning. But in addition to understanding what this technology does and who can provide it, it’s even more important as an executive leader to understand how we can effectively implement these tools in our organization, where they’re best applied, and why we’d want to make these investments.
Thankfully, as we note in recent board game The Future is Yours (which teaches players how to scenario plan and more effectively strategize for the future), as fast as the future is now coming on, the road ahead in business is not all that hard to predict when you simply take a few moments to project your thoughts forward and think a few steps ahead.
Noting this, it helps to ask some pointed questions that can shape your future thinking. As we look to the next few years of business, a few points that you might consider here, for example, could include as follows:
Likewise, some types of additional questions that these trends will raise for meeting and event pros in coming years that are worth considering as you shape your future thinking can be found below as well:
As you can see, just by taking a few moments out of your busy day to consider helpful queries such as these, not only can you more actively and productively plan for the future. You can also often discover tangible action steps that you can be taking to better prepare to greet tomorrow’s challenges today.
Put simply: You don’t need a crystal ball or superhuman powers to predict what’s coming next. Rather, you just need to purposefully ask yourself more pointed questions, and devote more time on your schedule to strategizing a few steps ahead. The future becomes far easier to adapt to when you simply take a few moments out in advance to plan for tomorrow today. C&IT