All posts by Charles Moss

Balancing creative event design with risk management doesn’t have to be difficult. And it doesn’t have to hinder your creative vision. It simply takes teamwork and a collaborative mindset, along with an open mind, to blend the two seamlessly.

Unique venues that spark conversation, amplify brand identity and tantalize the senses with narrative, aesthetic flair and unexpected settings help make events stand out.

To help solve the problem of reducing waste at conventions, it helps to examine what exactly that waste is and what’s happening to it.

Creating personalized event experiences for your attendees can make or break your next event.

Partnering with influencers can be a game-changer for a lot of reasons, from diversifying your audience to creating buzz about your event and increasing brand awareness, social media influencers have a lot of, well, influence, particularly among Gen Z and Millennial audiences.

For planners, event sponsorship is a great way to significantly boost the event budget, leading to bigger, better events. But beyond providing financial support, sponsorships can also create new marketing and networking opportunities.

Want to keep your attendees engaged and focused at your next conference? If so, it is essential that you plan session breaks. However, as savvy event planners know, breaks in between sessions are not just meant for attendees to stand up and stretch or use the restroom. If planned strategically, this time can yield valuable […]

Smaller cities generally have more availability, offering planners greater flexibility and allowing for more collaborative partnerships with convention and visitor bureaus and destination management companies,

Tariffs on imports — specifically from countries like China, Canada and Mexico — are already increasing prices for event materials including aluminum, copper and textiles, which are commonly used for staging, signage and promotional items.

When it comes to event planning, Gen Z is redefining what corporate and incentive events should look and feel like.