All posts by Zach Chouteau

In these uncertain times, expecting the unexpected has never been so crucial for meeting planners.

The meetings and events industry has always been a dynamic one, but today’s environment is one of unprecedented shifts.

Arizona can be a study in contrasts for association groups planning an event — renowned for its outdoor wonders and adventures but also home to the most-populous state capitol in the nation and endless urban enticements.

Wellness has evolved past being a healthy break at a spa or a low-calorie meal at a vegan restaurant; it’s an approach to living that has impacted almost every aspect of society, including the world of meetings and incentive travel.

The modern event experience must help people sustain energy, recharge their minds and make meaningful connections while finding some kind of work-life balance.

Creating remarkable event experiences with AV and meetings technology is not a one-size-fits-all endeavor.

The meetings industry, forever built on the foundation of face-to-face interaction, must now restate and reappraise its value proposition in a world where screens and cellphones rule our communications.