At IMEX America, Destination DC (DDC) announced efforts to attract meetings and conventions to the nation’s capital. Elliott L. Ferguson, II, president and CEO of DDC, outlined new developments and attractions for meetings planners. Melissa A. Riley, vice president of convention sales and services, shared the strengths of the city as a gathering place to meet with purpose and impact issues.
“Our role as an economic development organization is to be aggressive in attracting more international conventions and meetings, which benefit from DC’s thriving industries and intellectual capital,” said Ferguson. “Strong leisure destinations lead to strong meetings destinations, so as more people combine business and leisure travel, DC is notable for new investment, hotels, arts and culture, dining and nightlife and free things to do.”
“We’re thinking about what will make the difference for an organization,” said Riley. “In Washington, DC, our positioning focuses on offerings that you can’t find anywhere else, so a potential delegate sees the value and purpose of attending. Our clients are meeting with leaders, offering top speakers and finding a voice for the issues they care about in DC.”
For more information, visit https://washington.org.