Daktronics (NASDAQ-DAKT) of Brookings, South Dakota, in conjunction with SMG, was asked by the Pennsylvania Convention Center to provide seven new LED video displays to amplify the guest experience during more than 200 annual events hosted by the facility. The installation took place this summer and the displays are currently sharing messages with visitors and passersby.
“As the world becomes more digitalized, our new digital displays will offer our customers a chance to bring that new technology right into their meeting spaces,” said John J. McNichol, president & CEO of the Pennsylvania Convention Center. “This installation has heightened the presence of meetings and conventions – as well as the experience of event attendees – in our Broad Street Atrium, which was already a unique and impressive space.”
Six displays featuring 4-millimeter line spacing are lined on each side of the main entrance in mirror fashion below each escalator to greet visitors to the convention center and to show event-specific content. Further inside the entrance, a display along the rear wall features a narrow pixel pitch of 2.5-millimeters that engages guests as they pass by. These displays also show upcoming event information and other abstract content to create a welcoming atmosphere.
“We are pleased to work with Daktronics, the world’s premier digital signage company, in bringing a premier amenity to our customers,” said Kelvin D. Moore, CMP, regional general manager for SMG, the nation’s leading public facility manager which oversees the day-to-day operations of the Pennsylvania Convention Center. “We are very pleased with the response we are receiving from our customers.”