Louisville Tourism Emerges

July 10, 2018
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Louisville, Kentucky skyline.

As the Louisville Convention & Visitors Bureau celebrates a 50-year milestone of marketing the city, the organization is also looking towards the future with a name change to Louisville Tourism.

The new name coincides with unprecedented tourism development and reflects the economic growth the hospitality industry generates for the city. An expanded downtown convention center, ongoing hotel development and renovations, a growing bourbon district and new attractions are meeting the demands of the more than 16.4 million visitors coming to Louisville.

Louisville Tourism offers several resources for the community to stay engaged and tools for hosting their own guests. In addition to a full-time Louisville Visitor Center open daily at 4th and Jefferson Streets, Louisville Tourism is launching two new website features to enhance local tourism efforts.  A new jobs portal will curate hospitality industry openings and career path information for the tourism professional.  Another portal will offer complimentary speakers to groups on topics from hosting a family reunion to how to utilize visitor resources.  Both are available at www.gotolouisville.com.

Some other 50th milestones this year:

  • The first U.S. astronauts orbited the moon.
  • Mattel introduced Hot Wheels.
  • The computer mouse debuted.
  • Greg Fischer is currently serving as Louisville’s 50th mayor.
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