The Future of MICE: An Interview with IMEX CEO Carina Bauer

As reported by eTurboNews, CEO of the IMEX Group Carina Bauer graduated from Oxford University, UK, in Politics, Philosophy and Economics in 1998, Carine began her career in retail and catering – setting up and running GoodBean Coffee – a family owned chain of coffee shops located throughout the South of England. As Managing Director, Carine was in charge of the expansion of the business which grew to 13 stores in 3 years and was sold to a publicly listed company in December 2001.

An avid skier, Carine enjoyed a short break working in a ski resort in Italy, before entering the meetings industry in 2002 as the Marketing and Operations Director for IMEX in Frankfurt as part of the original launch team for the exhibition. Following the expansion of the IMEX brand into America in 2009, Carine was appointed CEO of the IMEX Group. In this role, Carine is responsible for all aspects of the business.

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