Conventions in Berlin Set Record Attendance

According to the latest statistics of the visitBerlin Berlin Convention Office, last year Berlin hosted 11 million participants (+3 percent over previous year) at more than 131,000 events (+4 percent over previous year).

“Berlin can look back at 2014 as its most successful year for conferences and meetings yet, with an average of 360 events and 30,000 participants each day. The German capital continues to position itself as one of the world’s top destinations for meetings and conventions,” said Heike Mahmoud, director of conventions at the visitBerlin Berlin Convention Office.

For the first time ever, the city’s conferences generated more than seven million hotel stays (+4.5 percent), representing approximately a quarter of all hotel stays in Berlin. The meetings industry has grown to become a reliable planning factor for Berlin’s hotels and overall economy.

The German capital is especially in demand for events related to the sciences: Measured by the number of participants, meetings and conferences related to science and research represented 15 percent of the total in 2014 (up from 14 percent in 2013), followed by politics and public bodies (12 percent). One in five participants at events in the city came from outside Germany.

Berlin’s meeting and convention industry generated €2.2 billion in 2014 (up 9 percent over 2013) and is responsible for approximately 38,000 full-time jobs in the German capital. Conference attendees spend an average of €232 a day when visiting the city.

www.visitberlin.com