Meeting Trends

Don't Let It Paralyze Your Planning By Benjamin Rabe and Susan Gilbert

Event planners are scratching their heads over the 2017 hospitality market and whom it favors: buyers or sellers.

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By Darrin Jackson

The exhibits industry is on the brink of yet another evolution.

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5 Trends From the Event Service Manager's Perspective By Denise Suttle, CMP

A fluid partnership between an event service manager and a meeting planner creates an undeniable synergy that ultimately yields a successful and memorable event.

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By Lydia Kamicar and Ashley Pencak

Incorporating mobile apps and gamification into an association’s event strategy can greatly enhance the attendee experience.

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Building the BuzzApril 1, 2014
How to Grow Word-of-Mouth for Your Convention By Andy Johnston

Successful convention marketing needs more than a well-designed communication plan. You have to build the buzz.

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Extend Exhibitor ROI Beyond the Trade Show Floor By Dave Weil and Pat Dwyer

A successful retention plan should be a collaborative process that clearly outlines a strategy to identify challenges, build loyalty, create educational opportunities and ultimately improve the overall exhibitor experience to increase ROI.

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No More 'One Size Fits All' By Andy Johnston

You have an association filled with engaged, involved members. It’s easy to assume that everyone has the same priorities and expectations, just because they belong.

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Grow Commercial Support Despite New Regulations By David Schmahl

What happens when you mention the 1990s to an assembly of health care-specialized sales and development professionals? You hear a unified “Those were the days.”

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